$2.4M · 19.82% ACoS
2023 cumulative
The supplied record shows $2.4M in sales at under 20% ACoS.
Summary
The supplied 2023 US dashboard shows $2.4M in sales and 19.82% ACoS. This historical account-specific record does not establish a universal efficiency benchmark or predict another seller's outcome. Pet supplements / wellness DTC · US · 2023 cumulative.
Reported figures
Read these historical figures alongside the case period and source screenshot. Results are account-specific, do not prove that one action caused the change, and are not guaranteed for another seller.
Sales volume and advertising costs
The brief for this US pet supplements and wellness account combined a sub-20% ACoS target with seven-figure sales volume. Advertising costs were reviewed as sales volume increased.
Targeting focused on converting queries, with branded campaigns separated from non-branded campaigns. Search-term reports and negative keywords were reviewed weekly. Budget increases and reductions were assessed against the sub-20% ACoS target.
The supplied 2023 US dashboard shows $2.4M in sales and 19.82% ACoS. This historical account-specific record does not establish a universal efficiency benchmark or predict another seller's outcome.
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