Amazon growth for supplement & wellness brands.

Supplements are won on compliant claims, review velocity, and subscription LTV — not just bids. The operator behind $800M+ in Amazon sales runs your account daily, with deep supplement-category experience since 2015.

  • Compliance is a minefield.
  • Reviews & rating defense.
  • Subscription LTV gets left on the table.
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The supplement problem on Amazon

Compliance is a minefield.

Structure/function claims, "FDA", disease language — one wrong bullet gets a listing suppressed. We write copy that converts and survives, cross-checked against Amazon's restricted-claims list before it goes live.

Reviews & rating defense.

In supplements a 4.2 vs 4.5 star average swings conversion hard. Velocity, Vine, and proactive issue resolution matter as much as ads — we track rating trend weekly and intervene before it slips a tier.

Subscription LTV gets left on the table.

Subscribe & Save, replenishment cadence, and pricing ladders are where supplement margin compounds — most accounts under-optimize them. We set S&S discount tiers against your margin floor, not a flat default.

Proof

+ more confirmed supplement accounts in the portfolio →

Supplement brand questions

Do you handle supplement compliance copy?

Yes. We write listings to convert while staying inside Amazon's restricted-claims and FDA structure/function rules, and flag risky existing copy in the free audit.

Can you grow Subscribe & Save revenue?

That’s a core supplement lever for us — pricing ladders, replenishment cadence, and S&S-aware PPC that protects subscriber margin.

What ACoS is realistic for a supplement brand?

It depends on margin and stage; our supplement accounts have run in the ~20–25% range at scale, with sub-20% on efficient ones. We set your target after the audit, against your real margins.